Marketing Strategy and Consulting Services

"Begin with the End in Mind"

Sound marketing strategy should be grounded in the underlying economics of your business. Our client team has senior management level experience developing and implementing comprehensive marketing strategies that deliver bottom line results. We focus on integrating return on investment methodologies into all marketing spend decisions, allowing you to constantly evaluate the effectiveness of marketing programs.

One to One Direct offers a full range of strategic consulting services:

  • Competitive analysis
  • Product development
  • Channel optimization
  • Market segmentation
  • Marketing spend optimization
  • Process improvement
  • Return on investment analysis
  • Planning and budgeting
  • List strategy and management
  • Internal data management and controls